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Days after the business deleted them for all users save for subscribers who had paid for them, a number of Twitter accounts had their blue tick marks restored.
According to TechCrunch, the symbol, once known as the stamp of authenticity before Elon Musk gained control of Twitter, has reportedly come back for accounts with more than one million followers.
However, several people who received their authenticity stamp returned said they did not pay for it. This went against Mr. Musk's declaration that only accounts with a Twitter Blue subscription would receive blue markings.
What are the requirements to receive the coveted blue mark, users wonder? But nobody knows the solution. The requirement for having more than a million followers also seemed arbitrary. Jack Dorsey, a co-founder of Twitter, doesn't have the badge despite having over a million followers.
According to TechCrunch, a programmer by the name of Travis Brown examined accounts with more than a million followers and discovered that roughly 110 of them lacked the verification mark.
The re-emergence of blue ticks was not only puzzling but also, in some ways, eerie. The emblem has also been returned for the accounts of deceased celebrities. A pop-up appears when you hover your cursor over the badge and it states: "This account is verified because they are subscribed to Twitter Blue and verified their phone number."
In addition to the numerous departed celebrities who have recovered their verification status, The Verge noted that Michael Jackson, Chadwick Boseman, Kobe Bryant, Barbara Walters, and Anthony Bourdain are just a handful of the many. Numerous of these accounts have been dormant for a long time.
'Verified' fakes
Twitter also awarded a blue mark to fictitious accounts like MTV and Disney. The BBC claims that despite tweeting obscenities and profanities, the @DisneyJuniorUK account managed to receive a gold tick, which is only given to firms who ask for it.
Similarly, to that, after publishing violent videos and photos, a spoof Twitter account named after MTV's game show The Challenge received a gold checkmark, according to Deadline. With Twitter Blue, Mr. Musk had the opportunity to increase the company's cash flow after purchasing it last year.
Individual Twitter blue memberships, which include a blue tick, cost $8 each. According to TechCrunch, the cost for businesses was $1,000 plus an extra $50 for associated accounts of its subsidiaries and staff.
Numerous individuals pointed out over the weekend that the $1,000 cost was non-refundable even if the account's application was denied.
However, examination reveals that Twitter Blue didn't quite perform as Mr. Musk had hoped. In the first three months following its inception in December, the scheme only generated $11 million in revenue from mobile subscribers, according to a study, said TechCrunch.
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